About The Guest

Small Business Email Mastery: Take Control Now

In this episode of HatsOff, Amanda Rae, the CEO of 17hats, discusses the challenges of dealing with emails in a small business and the importance of proactive communication. She provides tips on how to switch from reactive to proactive communication by delivering timely and bite-sized information to clients and leads. She also emphasizes the role of automation in streamlining communication processes.

"To calm the chaos and take control back of your business and feel comfortable at your desk again, we have to switch the reactive communication style to a proactive communication style.” - Amanda Rae

What You’ll Learn

  • 00:23 The Struggles of Email Management
  • 00:49 The Impact of Email Overload on Business
  • 01:43 The Importance of Business Processes and Automation
  • 02:42 The Pitfalls of Reactive Communication
  • 04:18 Transitioning from Reactive to Proactive Communication
  • 04:52 The Role of Timely and Bite-Sized Information
  • 08:51 The Importance of Relevant Communication
  • 10:21 The Power of Proactive Communication in Business
  • 16:44 The Role of the Professional in Driving Experience