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Craft vs. Business - What it Takes to be a Successful Business Owner
Vanessa and Amanda dive into the controversial discussion which is needed more: Knowledge on your craft or knowledge of business.
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Since 2002, Vanessa Joy has been photographing weddings and portraits and educating pros worldwide. She focuses her business in the Austin, NJ and NYC area, and alongside her partnerships as a Canon Explorer of Light and Profoto Legend of Light. She helps photographers take their craft to the next level at www.breatheyourpassion.com. To learn more visit: vanessajoy.com.
In this HatsOff podcast episode, Amanda Rae, the host and CEO of 17hats, talks with Vanessa Joy, a photographer, educator, and business woman. Their unfiltered conversation revolves around sharing raw experiences and advice for entrepreneurs and creative professionals. They delve deep into the dynamics of operating a successful business while balancing the craft they specialize in. They offer valuable tips on business development, raising prices, meeting client expectations, handling competition, and the importance of outsourcing.
“It’s usually not how good [solopreneurs] are at what they do. It’s how good they are at running the business around what they do.” — Vanessa Joy
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